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Very Interesting Social Media Statistics: Facebook, Twitter, Flickr, Linkedin etc…

Here’s some VERY interesting social media statistics that I found on http://trak.in

It’s pretty amazing to see how quickly and how aggressively social media is growing. It has totally changed the communication landscape in the past few years.It’ll be even more interesting to see where it will take us in the next coming years.

Social Media Statistics

  • Facebook claims that 50% of active users log into the site each day. This would mean at least 175m users every 24 hours.
  • Twitter now has 75m user accounts, but only around 15m are active users on a regular basis.
  • LinkedIn has over 50m members worldwide..
  • Facebook currently has in excess of 350 million active users on global basis.Six months ago, this was 250m…This means over 40% growth in less than 6 months.
  • Flickr now hosts more than 4 billion images.
  • More than 35m Facebook users update their status each day.
  • Wikipedia currently has in excess of 14m articles, meaning that it’s 85,000 contributors have written nearly a million new posts in six months.
  • Photo uploads to Facebook have increased by more than 100%. Currently, there are around 2.5bn uploads to the site each month.
  • Back in 2009, the average user had 120 friends within Facebook. This is now around 130.
  • Mobile is even bigger than before for Facebook, with more than 65m users accessing the site through mobile-based devices. In six months, this is over 100% increase.
  • There are more than 3.5bn pieces of content (web links, news stories, blog posts, etc.) shared each week on Facebook.
  • There are now 11m LinkedIn users across Europe.
  • Towards the end of last year, the average number of tweets per day was over 27.3 million.
  • The average number of tweets per hour was around 1.3m.
  • 15% of bloggers spend 10 or more hours each week blogging, according to Technorati’s new State of the Blogosphere.
  • At the current rate, Twitter will process almost 10 billion tweets in a single year.
  • About 70% of Facebook users are outside the USA.
  • India is currently the fastest-growing country to use LinkedIn, with around 3m total users.
  • More than 250 Facebook applications have over a million combined users each month.
  • 70% of bloggers are organically talking about brands on their blog.
  • 38% of bloggers post brand or product reviews.
  • More than 80,000 websites have implemented Facebook Connect since December 2008 and more than 60m Facebook users engage with it across these external sites each month.

social-media-networking-town


Importance of New Media Marketing TODAY

If’ you’re not starting your online marketing then you are seriously hurting yourself. It doesn’t have to be anything too complicated or strategic, but simply maintaining a Facebook or Twitter account may be enough to keep you in the loop.

Have a blog? Even better! The digital age is upon us and getting familiar with it is a necessity for you and your business to survive.

It’s quite a different market here in the Philippines where the internet is just now emerging as a platform for advertising and marketing. Even now, in 2010, it still has yet to reach it’s full potential. It may actually be a few more years before we actually see what the internet is fully capable of doing. That’s why the internet bloggers, marketers, twitters and SEOers of TODAY will be the sought after leaders and experts when that time comes for Asia, and the Philippines in particular, to use the full potential of the internet.

Want to learn more about the net? Well I recommend starting a blog, getting a Twitter account and maintaining your Facebook account on a regular basis. Just start with that. On Twitter, follow the experts I mentioned in an earlier post (Top Twitters to Follow on Twitter) and you should start getting info on how to go about with online marketing and branding.

Some interesting facts and statistics from the video:

  • 1.7 billion internet users worldwide
  • Philippines ranks #18 in top users
  • 14 million Filipinos online in 2008
  • 28 million Filipinos online in 2010 (equal to entire population of Malaysia)
  • 83% are on social networking sites
  • 90% read blogs (of over 300,000 Pinoy bloggers)
  • 6 out of 10 Filipino kids are online
  • Asked if you were stuck on an island, “What would you bring?”
    • 4% TV
    • 20% cellphone
    • 32% laptop computer
  • 25,200,000 Filipinos watch videos online
  • 5.5 million Pinoys browse the web on their mobile phones
  • In 2014 there will be 41 million Filipinos online (if the world doesn’t end in 2012)

Very interesting numbers to think about. So, how are you going to communicate to your audience TODAY????

Thanks to my friend, and new media marketing guru, Carlo Ople of CarloOple.com and NewMedia.ph for sharing this very insightful video with me.

New-Media-Marketing-Philippines

So what do you think is the Importance of New Media Marketing TODAY?

Write the Best Headlines. EVER. (Digg teaches us how to get clicks)

If a tree falls in the forest but no one hears it, did the tree really fall? If you have the BEST blog post in the world, but no one clicks on it… well… you get my point.

Writing an eye catching / click suckling HEADLINE is often more important than the actual content itself. I mean, you can have the best story or blog post in the world, but if no one clicks on it to read it, then it’ll be nothing but another lost blog post in the vast spaces of the internet.

So here we “Digg” for help from Digg.com to see how to write the best blog titles or headlines. EVER. Let’s see which headlines got the most clicks from 2009 and what techniques we can use to get the same results!

(Thanks to my Advance Internet Marketing Mentor, Jomar Hilario, for inspiring these priceless lessons. To find out more about him or to join his Advance Internet Marketing Classes, check out http://jomarhilario.com)

Here are a few tips on how you should draft your next headlines or blog titles! Also, I attached pics of the actual headlines used on the popular news story voting website, Digg.com that got the most Diggs (or clicks) from that Digg community. Let’s learn from the masters.

How to write the best blog titles or headlines. EVER.

(according to Digg)

1. Big Corporations Doing Injustice to Small Things

AT&T-blocks-4chan-How-To-Write-the-Best-Headlines-EVER-with-Help-From-Digg

It’s the classic David vs Goliath story. Everyone wants to hear about, and route for, the less powerful underdog who is somehow being mistreated by the giant tyrant. People will click on that headline of the little guy trying to overcome the injustice brought about by some power-tripping big guy. You click on this title beacause you relate to stories like this and quickly associate yourself with the underdog, hoping to one day overcome your own big corporate injustices. Stick it to the man, just like we want to but don’t have the guts to do!

Kidnappers vs John

2. Eavesdropping Stories with Personal Info

girlfriend-angry-email-vacationing-boyfriend-Eavsdropping-digg-how-to-write-best-headlines

As much as you may hate to admit it, we’re all intrigued by personal stories of personal lives with even more personal dirt, drama and secrets. We’ll click on that very real story of something happening to someone else and mock them for how stupid, crazy or idiotic they may be. Laughing at someone else’s expense is always a leisure that we unfortunately enjoy a bit too much. We each have our own little skeletons in our closets and it’s just funny to see how others react when theirs come out. I swear my mouse has a mind of it’s own and clicks on these controversial headlines. Exclusive leaked top secret stories sell!

Pat Robertson’s Secret Pact with the Devil

3. This is Why I Love _____ !!!!!

this-is-why-i-love-digg-how-to-write-headlines-blog-titles

Good stories that are passionate and well written usually stem from extreme feelings. Loving something so much that you write an article about it is usually a great idea that translates into great writing. Your viewers can relate to you liking or loving something just as they do themselves. So write about what you love and share it with the world. Chances are, they’ll click on this headline to find out more about what you love and why you love it.

This is why I love Steve Jobs

4. Best ____ I’ve Seen Today that Will Surely Make You Smile

Best-Video-seen-today-will-make-you-smile-how-to-write-headlines-digg

99.999999% of people like smiling. So why would anyone not want to click on something that will make them smile?

Funny video that will surely make you smile today

5. Mention “Facebook” “Twitter” or other popular sites

three-3-wolf-moon-digg-omg-the-reviews-of-this-t-shirt-tshirt-on-amazon-write-best-headlines-everwhy-you-shouldnt-have-your-boss-on-facebook-digg-story-how-to-write-best-blog-post-titles-digg

It’s already popular, so ride that wave! You’ll click on these headlines because it possibly holds relevant information or stories to something you use or associate yourself with.

Secret Hottie on Facebook

6. “Did you know? It will BLOW YOUR MIND!”

did-you-know-it-will-blow-your-mind-digg-best-headline-titles-ever-how-to-write

Don’t ask and don’t change anything. This is as good as it comes!

“Did you know?” Well, you probably didn’t know since you don’t even know what this headline is talking about, and mind blowing things are really cool So you’ll click. You know you will.

Did you know? It will blow your mind!

7. Why ____ should rethink _____

digg-how-to-write-best-headlines-titles-ever-why-men-should-rethink-drinking-beer

You’ll click on this because it challenges something you like. You immediately relate to it and wonder: “Why the hell should I rethink _____!!??!?!” So you click on it.

Why you should rethink wearing Skirts

8. How _____ should have ended…

how-twilight-should-have-ended-digg-write-best-headlines-ever-tutorial

Insert popular movie title in the blank for this headline. Again, riding a wave of popularity already. You can plug in whatever advocacy or product your selling as long as you do it in a semi comedic way. Spoof it, and they will come…

How Lord of the Rings should have ended

9. The ____ of the future has arrived

pizza-box-of-the-future-has-arrived-digg-how-to-write-great-headlines-titles-for-blogs

You definitely want to know what happens in the future. No one really knows this, but we’re intrigued to hear, see and read about predictions. I predict that in the future, you will click on a headline that talks about how things will be in the future.

Olympics of the Future

10. Best. ___. EVER.

best-wedding-invite-ever-write-best-headlines-ever-digg-how-to-best-of-2009 most-badass-epitaph-ever-digg-writes-bestest-article-titles-ever-written

If it’s the best EVER, then it has to be clicked on! In fact, clicking on headlines that talk about best things EVER, is the best idea. EVER.

Coolest Restaurant. EVER.

11. Insert “Cat” anywhere

Metallica-enter-sand-cat-sandcat-sandman-man-kitty-cat-lolcats-digg-write-best-headlines-ever

Cat Kitty Kitten Cute-Lil-Kitty-Witty…. doesn’t matter, but in this LOLCATS crazy world of ours, having cats online is nothing but a good thing. Not sure why but it’s been proven time and again, that the internet loves cats and / or little cute furry things. So referencing kitties, bunnies and puppies, as well as adding pictures of them, will just make people smile and want to share that smile with others (refer to: tip # 4 on headlines that will surely make you smile).

Cat in the sink explains what PageRank (PR) really means

bunny-kitty-Best-headlines-ever-digg-teaches-how-to-write-blog-headline-titles-vince-golangco


Top Filipino / Pinoy Twitters to Follow on Twitter

OK, so if you’re living in the Philippines and hanging out in the Twittersphere, then you know that Twitter was the number 11 overall site that Filipinos were hanging out at for 2009. Personally, I get so much news, cool links, funny videos and just plain awesome tweets from here, all condensed into 140 nifty characters.

Though, I must admit, it took a while for me to find out which Filipinos / Pinoys from the Philippines are cool or fun to follow. So here’s my favorite Filipino Tweeple that you definitely need to be following on Twitter!

funny-twitter-birds-philippines-top-tweets-people-follow@mistygirlph – I already talked about Misty on my previous post, but really quick, if you aren’t already one of the 18,000 people following her, then you need to start. She’s one of the co-founders of the “2009 Best New Blog” award recipient BitRebels.com that boasts viewers from 189 different countries and authors from all over the world as well. She’s a techie, a graphic artist, a “twitterholic” and just an overall nice person.  (Oh and you should follow @bitrebels too)

@ninaterol – Nina is the author of the blog ChangeMakersPhilippines.com. I know…!!! Don’t you hate people who want positive change and empowerment of the powerless through social entrepreneurship and affirmative action! So yeah…. anyway, when this change maker isn’t doing all that change making, she’s tweeting about advocating causes, evangelizing ideas, working with civic groups, or blogging and social networking.

@jimparedes – one of the members of the legendary Philippine music trio – “The Apo Hiking Society,” Jim is one of the most fun and creative Tweeple to follow on Twitter. He’s a singer, songwriter, author, photographer, teacher, writer and more. Best of all, you can sense all his creativity and talents within his 140 character Tweets. You need to follow this creative guru!

@jasonqua Jason is one of the founders of Fantastik!Manila, an integrated marketing communications agency. He’s a genius at helping clients properly communicate with their audiences to ensure a direct link between the brand and its consumers. His experience with events marketing and internet / social network marketing is highlighted in his tweets. He’s very selective with his Twitter links as well and only tweets the most informative, insightful and/or funniest links. He’s a future marketing and social network superstar. Start following him now.

@flaircandy – FlairCandy, or Hannah as some non-netizens may call her,  is one of the top bloggers in the Philippines and Asia with her blog FlairCandy.com. She’s got a good following from Malaysia, Indonesia, Singapore and a lot of other countries other than the Philippines. Though a self proclaimed geek and Certified Public Accountant, she often manipulates time and space to fit in crazy escapades like surfing, skating, cheerleading, karting and eating cow testicles. With so many new experiences and discoveries, it’s no wonder people love following her candy sweet Tweets.

Twitter-Logo-top-people-to-follow-on-twitter-filipinos-pinoy-philippines@cocoy – not really sure where Cocoy is from or what exactly he does, but one thing I do know is that when he Tweets, he’s right on the money! He’ll usually tweet links to the best articles available for the top trending issue at hand in the Philippines or even around the world. Many times, the article will be one he wrote himself. Furthermore, these articles he writes always leave me impressed and wanting to read more. He contributes to filipinovoices.com, which is sorta like a justice league of Filipino writers, and blogwatch.ph which is comprised of the top Filipino bloggers banding together to blog and watch the 2010 Philippine elections in hopes of keeping it clean, fair and legal.

@momblogger – the editor-in-cheif for that said BlogWatch.ph site, momblogger is also one of the top bloggers in the Philippines who was dubbed a “Tribal Elder” because of her knowledge with social media and her undying support to the many beginners at blogging and online media. Momblogger, or Noemi, is often sought after for advice from the blogosphere all the way to top politicians.

There are many more AWESOME Tweeple out there in the Twittersphere, these are some of the top Tweeters and some of my personal favorites. I’m sure I missed out on many more but will definitely write more about that on part 2 of this list of Top Filipino / Pinoy Twitters you need to follow on Twitter!

Oh and if you want to follow me, I’m @VinceGolangco or I also manage the @WhenInManila Twitter account. I usually tweet about the funniest stuff I find online as well as useful links for social media, marketing, writing, trends and life-in-general. Happy Tweeting!

Carpe Twiem! ~ Seize the Tweet!

Who do you recommend following? #FFF #FollowFilipinoFriday

How to Win Followers and Influence Tweeple

Every now and then, you’ll come across some really remarkable, cool and inspiring people who have wonderful stories to tell. I figured why not start talking about those truly amazing people that I meet. I have the great fortune of being part of different industries that allow me to meet some pretty fascinating individuals. From the artistic entrepreneurs of Team Manila, to the nitrogen cooking creative chefs of Zenses Neo-Shanghai Cuisine, even the crazy free runners of Parkour Philippines all the way to the coolest bartenders like Hank at the secret bar known as Big Sky Mind! I meet quite a diverse group of individuals who each have a different, yet equally inspiring story.

MistyBelardo-mistygirlph-twitter-Filipino-writer-for-BitRebelFor one of my many jobs, I am a co-host of the first Technology Podcast from the Philippines called Tek Tok (Tech Talk) Podcast, where my co-host, Angel, and I try to learn the newest and latest information from the world of geeks. Yesterday, we were very happy to have our first in-house guest. With a Twitter following of over 18,000 (and counting) and also being one of the founders of a blog that gets over 4 million views per month (while only on it’s 7th month),  BitRebels.com, we were more than excited to meet the self-proclaimed “Twitterholic,” – Misty Belardo.

We were chatting non-stop with Misty about different ways and tips to gain an online following and the powerful marketing tool that this can be. Not only can you promote your personal brand, but you can also make lots of connections and friends. Misty told us stories of how President Obama sent her a thank you tweet (which totally left her frazzled), how they helped Alyssa Milano raise Millions for her water charity project and even her cool Twitter conversations with Mashable.com founder, Pete Cashmore.

bitrebels.com-bit-rebels-bitrebels-best-new-blog-2009

But other than all that fluff, I was really impressed and inspired when Misty talked about the road she took to build their blog, BitRebels.com. In the beginning, she said that there were only two authors and that she had to come up with over 20 articles per week. I think it really tests one’s dedication and perseverance to push through with a commitment you make, without being guaranteed a positive outcome. I’m sure Misty didn’t know that BitRebels would reach over 189 countries and get over 4 million views per month in just seven months, but she made a commitment to herself and stuck with it! Moreover, BitRebels also won the 2009 award for Best New Blog from Go Gladiator Media. Again, all that in just seven short months.

Even with all that, Misty was still so down-to-earth girl and has offered her help to me multiple times. She promoted some of my videos from WhenInManila.com without hesitation and even recommended her Twitter followers (of over 18,000) to follow @VinceGolangco and @WhenInManila without expecting anything in return. In the end, she mentioned her belief that the more she gives, the more she gets back.

Misty-Belardo-of-BitRebels.com-BitRebels-Twitterholic

So this is why Misty Belardo, of BitRebels.com, is definitely going into my book of Cool People!

I highly recommend following her on Twitter @mistygirlph and checking out her very informative articles on BitRebels.com as well. Get some good advice from her on How to Win Followers and Influence Tweeple (get it?! Like the Dale Canegie book “How to Win Friends and Influence People” ….. Yeah?… Yeah??? No….?…. Nevermind!)

Oh and if you want to check out our audio interview with Misty, you can find it here – Tek Tok (Tech Talk) Podcast.

So what did I learn from Misty?

  • Give more
  • Use Twitter to connect with people
  • Write a lot! And don’t stop writing. Be consistent.
  • You can accomplish a lot in 7 months!

Morgan Stanley’s most popular research report by Matthew Robson

Morgan Stanley releases research paper titled “Media & Internet: How Teenagers Consume Media” that talks about why teens snub twitter, how they enjoy viral marketing and how they won’t spend for anything other than movie and concert tickets as entertainment. This could well be one of Morgan Stanley’s most popular and publicized papers of recent times.

Oh…. and did I mention that it was written by a 15-YEAR-OLD!!!!!!

Well, at least we know that this one 15 year old kid, Matthew Robson, probably won’t have problems finding a job when he  needs one…

Morgan Stanley Research Paper by Matthew Robson here


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